There are cities that dazzle you with glamor, and there are cities that touch your soul quietly, like a whisper of wind across the mountains. Bilbao belongs to the second kind. It doesn’t scream for attention, but once you see it—you never forget it. Nestled in the heart of the Basque Country, this magical city is a blend of industrial history and architectural poetry. Whether you’re planning a short stay or an extended Basque adventure, here are 8 must-see places in Bilbao that you simply cannot miss.
1. Guggenheim Museum Bilbao – Where Art Transforms a City
Let’s begin with the heartbeat of modern Bilbao—the Guggenheim Museum. Imagine a building so mesmerizing it looks like it was sculpted by wind and dreams. Designed by Frank Gehry, this titanium-clad icon is more than just a museum; it’s a symbol of Bilbao’s rebirth. Inside, you’ll find bold installations and contemporary masterpieces that challenge, delight, and inspire.
But here’s the secret: the experience starts outside. Jeff Koons’ “Puppy” greets you with its vibrant floral smile, and the giant “Maman” spider sculpture by Louise Bourgeois stretches her delicate legs over the plaza. Don’t forget your camera—and your sense of wonder.
👉 Tip: Book a guided tour to fully understand the museum’s cultural impact and the meaning behind its surreal exhibits. Most tours now come with skip-the-line access and local insights. Highly worth it.
2. Casco Viejo – Lose Yourself in the Old Town’s Soul
Transitioning from the futuristic to the historic, let’s take a walk into Casco Viejo, the city’s charming old quarter. Here, narrow cobblestone streets weave a tapestry of traditional shops, pintxo bars, and medieval architecture. It’s the kind of place where you forget time.
Every turn leads to a story: street musicians playing heartfelt melodies, balconies draped with colorful laundry, and the scent of fresh churros wafting from a nearby café. Visit the Siete Calles (Seven Streets), the original layout of the town, and don’t miss Plaza Nueva—a perfect spot for sipping a café con leche and people-watching.
👉 Conversion Hint: Many companies offer Casco Viejo walking tours with food tastings, so you don’t just see Bilbao—you taste it. Booking one in advance ensures you won’t miss hidden local gems.
3. Bilbao Fine Arts Museum – Where Classics Meet Modernity
Now, if the Guggenheim is the bold child, the Bilbao Fine Arts Museum is the wise grandparent. It may not have the flashiest exterior, but once inside, you’re enveloped in one of Spain’s best art collections. From Goya to Gauguin, from classical portraits to edgy modern pieces—this museum is a serene journey through time.
The best part? It’s located in Doña Casilda Park, a green oasis in the middle of the city. Before or after your museum visit, take a leisurely stroll among fountains and shaded paths.
👉 Insider Tip: Choose a combo ticket for the Guggenheim and the Fine Arts Museum. Many tour providers offer this as a bundle—cheaper and more convenient.
4. Zubizuri Bridge – Walk the Future
Not far from the museums, you’ll come across a bridge that’s not just a passage—but a statement. The Zubizuri Bridge, designed by Santiago Calatrava, is sleek, futuristic, and distinctly Bilbao. With its curved glass walkway and white steel arch, it connects the past with what lies ahead.
Standing here at sunset, with the Nervión River glistening below and the city lights beginning to glow—you’ll understand Bilbao’s magic.
👉 Why Book It? Add this to a Bilbao night tour or photography walk. You’ll catch the perfect light, and the best angles, with a guide who knows every frame-worthy corner.
5. Mercado de la Ribera – Taste the Heart of the City
Hungry yet? Time to head to Mercado de la Ribera, one of Europe’s largest indoor markets. Located on the riverbank, it’s more than a place to buy food—it’s a celebration of Basque gastronomy. Fresh seafood, artisan cheese, local wine… your senses will thank you.
And yes, you can sample it all. Pintxos are tiny bites bursting with flavor, and they’re perfect for trying a little of everything. This market is also a great spot to interact with locals and feel the pulse of daily life.
👉 Must-Do: Reserve a food tour that includes this market. A professional guide can help you navigate the stalls, recommend what to try, and even translate if needed.
6. Mount Artxanda – Bilbao From Above
Sometimes, you need to see a city from above to truly understand its shape. Take the Artxanda Funicular—a short ride that brings you to sweeping views of the city below. Once at the top, you’ll see red rooftops, the shimmering river, and the titanium curves of the Guggenheim in the distance.
It’s peaceful here. A place for reflection, photos, or just breathing in the fresh mountain air.
👉 Perfect Plan: Book a combo tour that includes the funicular, walking through the Old Town, and a riverside dinner. It saves time and elevates your trip (quite literally).
7. San Mamés Stadium – For the Love of Football
Whether you’re a sports fan or not, San Mamés will impress you. Known as “The Cathedral” of football, it’s home to Athletic Club Bilbao—one of the most unique teams in the world, with a policy of signing only Basque players.
Take a stadium tour and feel the adrenaline as you step onto the field, peek into the locker rooms, and explore the museum inside. It’s an experience rooted in pride, tradition, and a love for the game.
👉 Suggestion: Check the match calendar. Watching a live game here? Unforgettable. Book early!
8. Azkuna Zentroa – Where Culture Meets Innovation
Last but far from least, visit the Azkuna Zentroa, a former wine warehouse turned cultural powerhouse. This building, redesigned by Philippe Starck, now houses cinemas, exhibition halls, a rooftop swimming pool with a glass bottom (yes, you read that right), and spaces for art, learning, and connection.
It’s a living, breathing part of Bilbao’s new identity—creative, open, and deeply human.
👉 Why You Should Go: This space often hosts events, art workshops, and concerts. Booking ahead lets you join an experience, not just a visit.
Final Thoughts: Let Bilbao Welcome You
Bilbao isn’t a place you just check off your list—it’s a feeling you carry with you. Every street, every flavor, every river breeze—it invites you to slow down and look deeper. The best part? This city has opened its arms to travelers, offering tours, cultural experiences, and unforgettable encounters with warm locals who are proud to show you their world.
So, what are you waiting for?
👉 Book your Bilbao experience today—whether it’s a museum pass, guided city tour, food tasting, or game ticket. Make your visit not just memorable, but meaningful.